Content roles require a creative mind, and candidates must demonstrate solid presentation and writing skills. This discipline also requires a lot of flexibility, organisation skills and an understanding of the intended audience to take the company’s strategy in the right direction.
Candidates need to have a great understanding of the platforms available, and be able to demonstrate how to use these effectively and creatively.
Clients for these roles vary, and can be either marketing agencies, or direct clients looking for help communicating online. There isn’t a traditional route into a job in content, but usually candidates are able to display their expertise by sharing past projects.
- Content designer
- UX Writer
- Content Strategist
- Social Media Manager
- Head of Content